Current marketing strategies keep evolving, and staying on top of all the different possibilities to enhance your eCommerce business can feel pretty overwhelming. Email marketing is often considered to be outdated. However, it can provide numerous benefits you should not be overlooking as a business owner.
There are about 3.9 billion email users scrolling through their inboxes daily. This number is expected to hit 4.3 billion by 2023. Who would want to miss out on such a massive audience full of variety?
In today’s video, we’ll touch on the five main advantages email marketing can provide for your eCommerce business. Check out the video to learn more about:
The costs of email marketing
Collecting customer feedback
Analyzing your marketing efforts
Improving brand awareness
Boosting sales and revenue
If you have a specific eCommerce question in mind, feel free to leave a comment under our YouTube video below, and perhaps it will be next week’s topic!