How to run a successful flash sale?

A countdown and exceptional discounts provoke the impulse buying that most of us are guilty of. Consumers love discounts and good deals, and we can’t blame them. A flash sale seems like quite the effective strategy, but before you cut your prices and whip up a deadline, you should take into account some key preparations.

In today’s episode we’ll dive into the most important factors to make sure your next flash sale will be your best one yet. Have a watch to learn more about:

• Determining the goal

• Scheduling your sale

• Effective promotion

• Short time frames

• Customer experience

If you have a specific eCommerce question in mind, feel free to leave a comment under our YouTube video below, and perhaps it will be next week’s topic.