Industry Insights

Articles, videos and podcasts on the latest eCommerce insights and marketing trends from a wide range of expert voices from Story of AMS and more.

Headless Commerce: why is it the future?

In this blog we will dive into the trends that are driving companies to switch to a headle…

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How to find prospects for your e-Commerce business

In this week's podcast, Coen talks to Douglas Voeten, Head of Ecommerce at Atradius Collec…

• 20 min listen

Managing eCommerce ecosystems.

On this podcast episode, Coen welcomes Jean-Paul Rieu, eCommerce Manager of Purina, Nestlé…

• 24 min listen

Why platforms opt for guided selling.

In this episode of Coen and Ecommerce, Coen talks to ASICS' Senior eCommerce manager, Rick…

• 24 min listen

Servicing local clients as a global brand.

In this episode of Coen and Ecommerce, INTERSPORT's Head of Product & Omnichannel, Thijs v…

• 24 min listen

Exploring your brand identity.

In this Story of AMS Podcast, Pauline Goedhart, Brand Manager of the A'DAM Toren tells us …

• 24 min listen

How to manage customer relationships.

In this week's Coen and Ecommerce Podcast, Joris van der Spek, Global CRM manager of Lucas…

• 25 min listen

Distinguishing your eCommerce brand.

In this episode of the Story of AMS Podcast we talk to the CMO of Girav, Stefan van den Be…

• 24 min listen

Crafting a strong brand positioning.

In this new episode of the Story of AMS Podcast, we welcome IKEA Country Marketing Manager…

The future of events.

Bente Bollmann is a senior Marketing Manager at MOJO responsible for Lowlands and Down The…

• 13 min listen

Building a global brand.

Marene Arnold is the marketing and communications director of Mastercard, the Netherlands.…

Forging relationships with customers.

Benjamin van der Kloet is the marketing leader of Innocent Drinks. In 1999 we concocted a …

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